Like several companies, Spotify is also launching a few test to introduce new features that will allow artists to promote theirs Non Fungible Token on their page.
At the moment, testing includes a small number of Android users in the USjust as the group of artists already able to use the function is limited: “Spotify is running a test where it will help a small group of artists promote their existing third-party NFT offerings via their artist profiles.”a Spotify spokesperson said in a statement to Music Ally. “We regularly conduct a series of tests in an effort to improve the experiences of artists and fans. Some of these tests end up paving the way for a broader experience while others only serve as important learning.”
In detail, NFTs on Spotify are linked to an external marketplace where it will be possible to buy them. The service, among other things, it does not require any additional cost borne by users.