Tesla CEO Elon Musk joked that he would buy the Coca-Cola Company after his high-profile Twitter purchase, vowing to bring back an infamous — and now highly illegal — ingredient that was once contained in the drink.
Musk, who is known for his social media antics and troll posts, took to Twitter on Wednesday night to “announce” plans to buy the billion-dollar beverage corporation.
“Then I’m going to buy Coke to put the cocaine back in,” he said, playing on an increasingly popular meme instigated by his $44 billion Twitter purchase earlier this week.
Next I’m buying Coca-Cola to put the cocaine back in
— Elon Musk (@elonmusk) April 28, 2022
While the soda has since become one of America’s most globally recognized cultural exports, its original formulation contained some questionable ingredients, including cocaine. According to Scientific American, the soft drink still contains coca leaf extract, from which the illicit white power is derived, but only after it has been “de-cocainized.”
It’s unclear exactly when the Coca-Cola company removed the drug from its products, though it was likely sometime after the company was purchased from the drink’s inventor, John Pemberton (himself a lifelong morphine user). , in the late 1880s.
Musk’s decision to buy Twitter outright has caused a stir in recent days, prompting cries of outrage from critics who believe the Tesla CEO will review Twitter’s more censorious content moderation policies against “hate” and ” disinformation”. Meanwhile, supporters have praised Musk’s remarks on free speech online, hoping he will bring political neutrality to a platform frequently criticized for alleged leftist bias.
Amid backlash from critics, Musk has since clarified that he defines “free speech” as whatever “agrees with the law,” appearing to backtrack on an earlier statement that he is a “free speech absolutist.” expression”.
“If people want less freedom of expression, they will ask the government to pass laws to that effect,” he said Tuesday. “Therefore, going beyond the law is contrary to the will of the people.”