This September 14, the Detroit Auto Show will take place. There, Ford prepares a set of news about the brand, among which the revelation of the new seventh-generation Mustang stands out.
The moment that Ford fans are waiting for so much is very close to happening, because at the Detroit Auto Show the new seventh-generation Mustang 2024 will be unveiled, in addition to a set of important news for the brand.
The event will take place on September 14, and while there will be several guidelines set by the American manufacturer, most of the attention will be focused on the reveal of the iconic model.
“As we kick off the next chapter in the Mustang story, this will also be the first opportunity many have had to experience the F-150 Lightning and Bronco Heritage,” said Suzy Deering, director of global marketing, Ford Motor Company. “The return of the Detroit Auto Show is a great opportunity to engage with our customers and give them the opportunity to experience Ford’s incredible lineup of new vehicles.”
Ford activities and news
In addition to unveiling the new seventh-generation 2024 Ford Mustang, the company has scheduled a parade called The Stampede, featuring Mustang fans, owners and Ford employees registered for the event.
The celebration will feature music, design and eight food trucks before the live broadcast begins.
On the other hand, the Lincoln luxury line will present its new premium compact SUV named Corsair 2023. Similarly, the brand will reveal attractive concepts called Lincoln Star and Model L100, where the manufacturer assures that it will redefine the future of the brand.
Also, Ford fans will be able to experience a ride aboard the Bronco SUV on the Built Wild Drive Track, as well as get a first-hand look at the acceleration of the F-150 Lightning electric pickup and the Mustang Mach-E sports car.
Also, these vehicles will be shown to the public on the show floor alongside the supercharged V8-equipped F-150 Raptor R (the most powerful production Raptor ever), Ford Maverick (with various customization options), Bronco Sport, Bronco Raptor and Bronco Everglades.