America Idol is ready to offer fans the opportunity to celebrate the talent show’s 20th season in style after announcing the launch of a unique collection of non-fungible tokens (NFTs).
American Idol NFT trading cards will be powered by Theta Network, with collectibles available on the NFT marketplace from the ThetaDrop crypto platform.
The TV show hopes these real-time predictive NFTs, the first of their kind in a growing NFT universe, will help connect fans and collectors with their favorite contestants.
Vote… and be ‘the judge’ too
Any fan or collector can purchase the limited edition NFT trading cards and, for five weeks, have a chance to win great prizes. Fans can trade or swap cards at ThetaDrop.
Idol series showrunner and executive producer Megan Michaels commented on partnering with Theta Labs as part of the company’s goal to keep up with innovation.
With interactive NFT trading cards celebrating our 20th season, fans will be able to further immerse themselves in the Idol experience, as they collect trading cards for their favorite contestants and track their progress throughout the competition .”
Mitch Liu, CEO and co-founder of Theta Labs, said:
With our real-time predictive NFTs powered by Theta, fans will be able to go beyond voting for contestants and become judges themselves, celebrating with their favorites and collecting rewards as they progress through each qualifying round to the final .”
Grand prizes include the exclusive ‘Ticket to Hollywood’
An “American Idol NFT Card Pack” will retail for $99 and offer the holder access to a random NFT card representing one of the show’s contestants. These will be among the top 14.
For five weeks starting April 25, those with the correct number of contestant NFTs could win some tempting prizes.
These include an exclusive “Ticket to Hollywood” NFT for the fan or collector whose NFT contestant represents the winner of the show. The winner can redeem this NFT for a physical ticket to Hollywood. Other prizes are an American Idol 20th Anniversary NFT animated logo and 300 ThetaDrop (DROP) tokens.
American Idol’s collaboration with Theta Network joins a growing list of internationally recognized brands and celebrities partnering with the blockchain platform.
In February, electronics giant Samsung partnered with Theta Networks on the launch of the Galaxy S22 smartphone. Theta has also worked with pop icon Katy Perry, soulstress Dionne Warwick; and the World Poker Tour among others.